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Showing posts with label BJ Bake Shop. Show all posts
Showing posts with label BJ Bake Shop. Show all posts

Friday, April 11, 2014

How to Design Your Business Cards

For those of you who read my article on budget marketing and are interested in designing business cards, here are a few tips for designing your business cards (adapted from entrepreneur.com)
  1. Use your logo as the basis. Make it the largest element on the card.  If you don't have a logo yet, check out Fiverr for logo designers for $5.  Before looking for a logo designer, be sure you have your brand established.  Everything that you do and that represents your business must illustrate your brand.  Below is my old business card for my baking business.  My logo is the focus of the card.
BJ Bake Shop Houston



  1. Keep it simple. Do not cram too much information on the card.  If necessary, use both sides of the card.  But be sure not to cram either side.  You can include the essentials on one side and the service(s) on the other.  For example, my card has too much information on the front.  I moved the social media platforms to the back of the card.  
  2. Do include the essentials -- your name, title, company name, address, phone and fax numbers, and email and website addresses.  I would also suggest including your social media platforms as well.  Don't forget to state what you do either through slogan or services.
  3. Make sure the typeface is easily readable.
  4. Stick to one or two colors.  Color plays a major part in braking.  More than two colors can send the message of unprofessionalism and/or uncertainty of target market.  Be sure to research color psychology so you can select the best colors to represent your business.  

Feel free to comment below with any other questions job suggestions.  I hope this was helpful for you.  You can also check out others tips here.  

Until next I time, I wish you peace, patience and prosperity.


Thursday, March 6, 2014

Facebook Marketing for Mompreneurs 101: 7 Key Ways to Optimize Facebook Fan Page SEO

So you thought SEO was just for websites huh?  Google any company or person and of they have a searchable Facebook page, it will show up in the search results.  That means you need to beef up those Facebook posts and pages to make sure they up your search visibility.  

For example, Google my home-based bakery BJ Bake Shop.  When you search for the name, Google provides you with results that include the company's Google local page, its Google+ page, its website, its Pinterest page, its Twitter page and, you guessed it, it's Facebook page.  So I have been able to provide yet another searchable result for my business. 



So let's get to work.  Check out these tips for optimizing your Facebook page.

Also, comment below with the link to your business Facebook page.  Let's connect.

Until next time, I wish you peace, patience and prosperity.

Saturday, February 1, 2014

Meet the Blogger

Hi guys

I'm originally for New Orleans.  I moved to Houston to pursue a masters degree and teacher certification at Rice University which enabled me to teach high school English for six years.  And boy did I hate it (minus meeting a few awesome students and nice coworkers).  If you read my previous post, then you know that I quit my teaching job and  focused more attention and time to educating on my then two-year-old and new business.  It was then that I caught the mompreneur bug.

I found a passion for business and working for myself and had NO desire to return to a 9 to 5.  Since then, I began an online t-shirt shop for my sorors of Iota Phi Lambda Sorority, Inc. and have launched an Internet/social media marketing business.  And now, I'm trying my hand at blogging.  So you can say I know a little about business and working online.

Working from home, particularly solely online, has afforded me the opportunity to work from anywhere there is an Internet connection (i.e. grocery store, car, doctor's office).  I won't lie and tell you it's been a piece of cake because it is still a job and you have to be determined and disciplined to be successful.  But it is a job that allows me to sleep in, to work from my bed when it's cold out, to work at night while the kids are asleep or while I'm nursing my newborn (like now) and to not work at all if I don't want to.   And best of all, I don't have a crazy boss to answer to....unless you count my husband. Just kidding.

Enough about me.  Comment below and tell me a little about you. Are you a stay-at-home parent or spouse?  Are you open to working from home as well?  I'd love to know more about the people who actually give my little ole blog the time of day.